π Demand Variability
"We sell about 20 a day" is only half the truth. The other half is how wildly the days differ β and that second half is what forces you to hold safety stock.
What is it?
Demand variability is how much actual demand scatters around its average. Two products can both average 20 units/day: one sells 18β22 like clockwork, the other swings between 5 and 45. Same average, completely different planning problem.
The standard measure is the standard deviation (Ο): roughly, the "typical distance" of a day's demand from the average. If demand behaves normally, about 68% of days land within Β±1Ο of the average and 95% within Β±2Ο. To compare products with different volumes, divide Ο by the average to get the coefficient of variation (CV) β under ~10% is steady, 10β25% is moderate, above ~25% is lumpy and hard to plan.
Why it matters: safety stock scales directly with Ο (safety stock = z Γ Ο Γ βlead time). Halve the noise and you halve the buffer β which is why forecasting improvements and smoothing promotions are inventory-reduction projects in disguise.
Measure it yourself
β¦or simulate a product
How the numbers are calculated
Try this: add one freak period (say 90) to the history and watch Ο jump β a single outlier can inflate your buffer for months. This is why planners investigate extreme observations (promotion? data error? one-off bulk order?) before letting them into the calculation.